On a recent episode of the Love Your Career Podcast, Cam Bridger – Account Director at Love Recruitment – shared lessons from a career that spans club operations, personal training, management and now specialist recruitment across the fitness and leisure sector.
From essentially starting out at David Lloyd to recruiting leaders across brands like PureGym and other fitness industry brands and powerhouses, Cam’s journey highlights something powerful:
Success in this industry isn’t about overcomplicating things. It’s about self-awareness, service, delivery – and doing the basics brilliantly.
Like the podcast, this blog is designed to help two groups:
- Professionals looking to progress their careers (internally or externally).
- Hiring managers and leaders who want to recruit and retain better.
Let’s break it down.
Part 1: For Individuals – Progressing Your Career in Fitness & Leisure
1. Self-Awareness Is a Superpower
One of Cam’s defining traits has always been self-awareness.
When offered a senior opportunity earlier in his career, he asked himself a simple but honest question:
“Is this actually right for me right now?”
He walked away. Not out of fear. Not out of laziness. But because it didn’t align with who he was at that point.
That decision ultimately led him to leave a career at David Lloyd and explore the wider industry.
Lesson: Progression isn’t always about saying yes to the biggest title. It’s about saying yes to the right challenge at the right time.
2. Say Yes (Even When It’s Not Glamorous)
In his early career, Cam:
- Worked on the bar
- Led kids’ parties
- Ran stock-takes in F&B
- Covered reception
- Volunteered as a lead coach
- Took interim management roles
He didn’t love every task. But he learned from every one.
That breadth made him valuable.
If you want to progress internally:
- Say yes to stretch projects.
- Offer to cover gaps.
- Volunteer for cross-department exposure.
- Learn how the whole business works.
You become promotion-ready when you’re useful across the board.
3. Be Patient (Even When You’re Frustrated)
We live in a “now” culture.
But in recruitment, one pattern stands out clearly:
Multiple short-term roles without clear progression can make candidates harder to place.
If you’re frustrated:
- Ask for feedback.
- Seek development plans.
- Understand what you need to improve.
- Do the work.
Cam shared a key moment: missing out on an internal promotion. Instead of blaming others, he asked, “What do I need to do better?”
That mindset changed everything.
Progression is often delayed growth — not denied growth.
4. Your CV: Stop Listing Duties. Start Showing Impact.
Recruiters and hiring managers already know what a gym manager does.
What they don’t know is:
- Did you grow revenue?
- Improve retention?
- Turn around underperforming teams?
- Increase NPS?
- Improve staff engagement?
A strong CV includes:
- Clear achievements (with metrics if possible)
- Clean layout (2 pages max)
- Perfect spelling & grammar
- Brief but tailored cover letter
If you want to stand out — show impact, not job descriptions.
5. Interview Like You Actually Want the Job
Too many candidates treat interviews like one-way assessments.
They’re not.
They’re two-way evaluations.
To stand out:
- Overprepare.
- Study company values.
- Review social media.
- Analyse competitors.
- Prepare questions.
- Bring ideas.
Dress slightly smarter than the culture demands. Be early. Be polite. Be interested.
It sounds basic.
It works.
6. Build Your Personal Brand (It’s Only Getting Bigger)
LinkedIn isn’t optional anymore.
Your online presence:
- Influences hiring decisions.
- Builds credibility.
- Demonstrates thought leadership.
- Expands opportunities.
Lock down inappropriate social media. Use LinkedIn intentionally. Share insights, not noise.
CVs won’t disappear — but your online brand will increasingly matter.
7. The Industry Is Bigger Than You Think
One of Cam’s biggest career realisations after leaving David Lloyd:
“The fitness industry is actually several industries under one umbrella.”
Health clubs. Boutique. Low-cost. Wellness. Leisure centres. Property. Technology. Corporate wellbeing.
Skills in fitness are highly transferable.
We’ve seen leaders move from fitness into property, retail, tech and more — often thriving because of their operational and people management foundations.
Don’t box yourself in.
Part 2: For Hiring Managers – How to Recruit Better in 2026
Now let’s flip it.
If you hire — whether that’s club managers, regional leaders or head office roles — here’s what great recruitment looks like.
1. Don’t Overcomplicate the Process
Great recruitment has three simple elements:
- Clear stages
- Clear timelines
- Clear expectations
When processes change midway through, add unnecessary stages, or drag out for weeks:
- Candidates drop out.
- Your brand suffers.
- You lose momentum.
Keep it simple. Keep it slick. Stick to what you said.
2. Candidate Experience = Employer Brand
You are selling your business as much as they are selling themselves.
What candidates hate:
- Slow communication
- No feedback
- Being treated like a commodity
- Last-minute changes
- Endless interview rounds
What candidates value:
- Transparency
- Honest feedback
- Respect for their time
- Clear salary information
- Structured interviews
A candidate who doesn’t get the job but receives clear, constructive feedback may still recommend your brand.
One who gets ghosted won’t.
3. Feedback Isn’t Optional
If someone has:
- Prepared presentations
- Attended multiple stages
- Invested emotionally in your opportunity
You owe them feedback.
Even brief feedback allows them to improve.
No feedback damages your reputation more than you think.
4. Technology Should Support, Not Replace Human Connection
AI is transforming recruitment. But here’s the irony:
As automation increases, human connection becomes more valuable.
Video interviews. Real conversations. Partnership thinking.
Hiring managers still want to feel chemistry before final-stage interviews. Candidates still want real engagement.
Use tech wisely. Don’t hide behind it.
5. Think Partnership, Not Transaction
From a recruiter’s perspective, the best clients:
- See recruitment as partnership.
- Treat recruiters as extensions of their business.
- Expect service.
- Expect delivery.
And that mindset applies internally too.
If you’re hiring directly:
- Build relationships with strong candidates.
- Nurture talent pools.
- Stay connected beyond immediate vacancies.
The strongest leaders build pipelines — not just fill roles.
6. Common Traits of Effective Leaders
Across years of recruiting and operating, the most effective leaders share:
- Drive
- Analytical thinking
- High standards
- Consistency
- Kindness
Kindness sounds simple.
But leaders who:
- Understand life outside work
- Make time for conversations
- Invest in development
- Show genuine interest
… get better performance.
People work harder for leaders who care.
A Final Message for Both Groups
Cam’s closing message on the podcast was simple:
“Don’t overcomplicate stuff. Life and work are actually quite simple when you step back.”
For candidates:
- Work hard.
- Be patient.
- Take responsibility.
- Say yes to growth.
- Prepare properly.
- Show impact.
For hiring managers:
- Keep processes clear.
- Communicate consistently.
- Give feedback.
- Treat people well.
- Deliver on what you promise.
Whether you’re building your career or building a team, the formula is similar:
Service. Delivery. Simplicity.
The fitness and leisure industry is evolving rapidly heading into 2026.
Those who focus on doing the basics brilliantly — without overcomplicating — will win.
And if there’s one theme that cuts across both sides of the table:
The best in the industry aren’t just good at what they do. They’re intentional about how they do it.